Articles from September 2011

September 15, 2011 Edit

in Newswire

September 2011 Newswire

 

september 2011
Upcoming Chapter Events

09.23 | Deadline to purchase 2011 Design Awards Soiree tickets!
09.26 | UO Pizza Social Meet & Greet!
10.01 | 2011 DESIGN AWARDS: a celebration of design 
10.21 | Fall EP 101 Series! All are welcome to join!

Additional Opportunities

10.02 | Watzek House Tour
10.14 | Upcoming LARE Prep Courses: CA

landbytes 

Launched in July of 2011, LANDbytes is ASLA Oregon Chapter's premier e-publication showcasing articles, briefs, reviews, spotlights and more! New this month:

Hello - I’m a Landscape Architect! 
Featured on ASLA Public Relations 365!
By Robin Gyorgyfalvy, ASLA Oregon Public Awareness Advocate

The Story on the Understory
By Rebecca Wahlstrom

Announcements

08.17.11 Nationals Report
08.17.11 in Oregon RECAP
Learn More About The Coalition for a Livable Future
Get Press for Your Residential Projects
New Job Posting!
Apply Now for Architects in Schools!
Gopher Green Golf Tournament a hole-in-one!
Chapter dues increase effective Jan 2012

More Information

2011 Sponsorship Opportunities
OSLAB Summer Newsletter
August 2011 Trustee’s Report

KEEPING YOURSELF CURRENT

Please help us keep our mailing list current.
Send updates or corrections of your contact information to info@aslaoregon.org.


Contact Us
Executive Committee and other contact information is available at the Chapter Website.
For mailing and other administrative inquiries about the chapter, contact:

ASLA Oregon Chapter
147 SE 102nd Avenue
Portland, Oregon 97216
phone: 503.227.6156
fax: 503.253.9172
info@aslaoregon.org

Follow Us
Oregon ASLA Facebook Page: NEW! Come LIKE us on Facebook!
Oregon ASLA on Twitter
Oregon ASLA Blog
LANDbytes

Event Calendar

Check out the online Calendar of Events for the most up-to-date listing of opportunities!

September 15, 2011 Edit

in Announcements, ASLA

Chapter dues increase effective Jan 2012

ASLA Oregon thanks you for your membership. Your participation in ASLA is important to our effectiveness in communicating the value of what we do to policy makers, allied design professionals, and the public at large. ASLA chapter activities keep you plugged into resources, opportunities, and networks that offer support especially in these challenging times. In an effort to maintain the level of service and benefits to our members, the ExCom voted to institute a modest dues increase of $10 effective January, 2012. Membership Dues have not increased for a number of years, yet expenses have continued to increase. As stated in our recent email notification to all members, we understand that times are challenging, and it is understandable that every expense is under scrutiny as we all weather one of the most serious economic downturns in decades. As president of ASLA Oregon, I ask you not to think of membership in the American Society of Landscape Architects as an expense, but as an investment in the profession and in your future.

James Hencke, ASLA

September 14, 2011 Edit

in Announcements, ASLA, Calendar, Conferences

Purchase your 2011 Design Awards Soiree tickets by Sept. 23rd!

2011 DESIGN AWARDS: a celebration of design
Please join us for a festive evening of great food and socializing as we celebrate our design community:

Saturday, October 1st, 2011
Emerald Ballroom at the Tiffany Center
1410 SW Morrison Street, Portland, OR
6:00pm - 11:00pm
$65/person - $45/students - $85/non-members - $520/table

More Information

Purchase Tickets HERE by Fri Sept 23rd!


or call Association Manager Dana Baisden @ 503.227.6156


September 14, 2011 Edit

in Announcements, ASLA, Social

Gopher Green Golf Tournament a hole-in-one!

Willamette Valley Section’s Gopher Green Golf Tournament was a hole-in-one!

The Willamette Valley Section held the first annual Gopher Green Golf Tournament at Diamond Woods in Monroe, Oregon on September 9th. The sunny weather and beautiful golf course provided the perfect setting for an afternoon of golf with colleagues. Though nobody made a hole-in-one to win the SmartCar, everyone had a great time! The Central Print and Reprographics team won first place and almost every golfer received either an event hole prize or a raffle prize. Special thanks to Jake Risley for helping WVS co-chairs to organize the tournament and to Arica Duhrkoop-Galas for volunteering as the hole-in-one witness. This tournament was made possible by our wonderful sponsors: Mutual Materials, Cameron McCarthy, John Deere Landscapes, OBEC Consulting Engineers, Hunter, Irritrol and Toro, Northwest Playground Equipment, DJC Oregon, Central Print, Bandon Crossings, Oakdale Cellars and Caleb Laughlin Illustration. Half of the proceeds from the tournament will be donated to the Brian McCarthy Memorial Plaque fund at the University of Oregon.

First Place: Don Smith, Drew Smith, Joe Johnson and Kyle Hauser
Second Place: Jake Risley, Nate Risley, TC Curtis and Rex Smith
Third Place: Loren Berry, Dave Guadagni, Carl Oslund and Carl Sherwood

photos courtesy of Nicole Ankeney

September 14, 2011 Edit

in Advocacy, ASLA

08.17.11 in Oregon RECAP

08.17.11 - PORTLAND

A hardy band of landscape architects hit downtown plazas during lunchtime. Clothed in spiffy “The Understory” shirts and carrying brochures that explained the profession, they connected directly to the public in public spaces. This approach had mixed reviews; some thought it was successful, some not so much. The successful tended to approach folks not already talking to their friends and just were sitting there, enjoying their lunch. Dave Walters from MIG suggested that next time a central station could be set up in a space without competing events, so that the public could approach us, instead of us advancing on them. People are wary of strangers approaching them while holding out a piece of paper; both Dave and Emily Hull, of Parsons Brinckerhoff, suggested we need to think up a showier way to convey our message and intrigue the public. The general feeling was that they had a fun experience and would certainly do it again, especially knowing the things that could be improved. (via Rebecca Wahlstrom & ASLA Oregon LANDbytes)


08.17.11 - Portland


08.17.11 - Portland


08.17.11 - Portland

08.17.11 - BEND

Robin Gyorgyfalvy from the US Forest Services & Scenic Byways Program and Chelsea Schneider of WH Pacific organized the charrette for Alford Acres, a Habitat for Humanity urban farm project that not only grows food for the residents, but also gives the surplus to Common Table, a charitable café in Bend. As Robin said, they wanted to do an event that would be ongoing and show people that landscape architects can take the lead in substantial projects. The event brought permaculturists, planners, master gardeners, students, LEED designers, landscape architects and public artists all together at one table; allowing them an opportunity to make some powerful connections which will benefit the community in the future. Robin noted that during the work session there was a lot of talking and not much being put to paper; it took the LA’s in the group to translate the words into graphics. The executives from Habitat for Humanity were part of the design team and were amazed by the level of energy and creativity being generated in the room. Robin said that Bend’s main goal was to have an event that was demonstrative of what landscape architects did best; be collaborators and connectors for the community. All evidence points to a successful Understory launch in Bend –we’re looking forward to seeing what comes next! (via Rebecca Wahlstrom & ASLA Oregon LANDbytes)


08.17.11 - Bend


08.17.11 - Bend


08.17.11 - Bend

08.17.11 - SPRINGFIELD

Nicole Ankeney and Jake Risley, from the Willamalane Park and Recreation District in Springfield, knew that since there was just the two of them they were not able to field a big event, so they used technology to their advantage. A catchy and informative email was sent to the Parks and Recreation employee email list that explained the profession and gave some local examples of what their department of landscape architects did. Nicole reports that the response to the email was very positive, with people asking more questions and thanking them for their work. Springfield is a great example of bringing awareness not only to the public at large, but also to the people we work with everyday in a multi-disciplinary environment. (via Rebecca Wahlstrom & ASLA Oregon LANDbytes)


08.17.11 - Springfield


September 14, 2011 Edit

in ASLA, Education, Emerging Professionals

Fall EP 101 Series! All are welcome to join!

The ASLA Oregon Emerging Professionals Committee invites you to to join us this Fall on the rooftop!

Fall EP 101 Series with Columbia Green
October 21st, 2011
5:30-7:30pm
79 SE Taylor, Suire #201,Portland OR 97214
www.columbiagreenroof.com
contact/RSVP: Emily Hull, 503.417.9364, HullE@pbworld.com 

Beverages and snacks will be provided!

Please RSVP to this FREE event.

Download Event Flyer

RSVP Now!

September 14, 2011 Edit

in Announcements, ASLA, Social, Student Chapter, UofOregon

UO Pizza Social Meet & Greet!

Pizza Social!

To kick off the new school year, UO Student ASLA is hosting a meet and greet at Pegasus Pizza in Eugene!

Come join us September, 26th at 6:00 pm!

Pegasus Pizza
790 East 14th Ave
Eugene, OR 97401

Hope to see you there!

Questions? Contact ASLA Oregon UO/Student Liaison Claire Maulhardt

September 14, 2011 Edit

in Announcements, ASLA, Education

Apply Now for Architects in Schools!

Dear friend of Architects in Schools:

... ...I've attached copies of this year's applications (for both schools and architects) in PDF format.
The postmark deadline this year is Friday, October 21 for teachers and Friday, October 28 for architects.

Please let me know if you have any questions or need further information - and feel free to pass these on to other interested individuals.

Thank you and we hope to have you participate in AiS!


Kim Ruthardt Knowles
architects in schools
architecture foundation of oregon
503-317-7537 
kim_ais@msn.com

APPLY NOW!

September 14, 2011 Edit

in Advocacy, ASLA

The Story on the Understory

via ASLA Oregon LANDbytes SEPTEMBER 2011:

The Story on the Understory
By Rebecca Wahlstrom

What were you doing on 8.17.11? I hope that you were out in your neck of the world celebrating the launch of The Understory. If you haven’t heard of The Understory yet, the goal of this two-year public awareness campaign is to educate the general public about landscape architecture. Around 175 events were held across the country with landscape architects getting out and meeting the public, holding charrettes, media coverage – anything to get the word out. Springfield, Portland, and Bend held events; Springfield sent out a media package to their co-workers via email, Portland folks met people during the lunch hour in some of the downtown plazas, and the Bend participants held a charrette for a Habitat for Humanity site. Since this is just the beginning of the ASLA’s quest to inform the public, I thought it would be worthwhile to see how it went on 8.17.11, and see how it could be even more successful in the future.

8.17.11 BEND: Robin Gyorgyfalvy from the US Forest Services & Scenic Byways Program and Chelsea Schneider of WH Pacific organized the charrette for Alford Acres, a Habitat for Humanity urban farm project that not only grows food for the residents, but also gives the surplus to Common Table, a charitable café in Bend. As Robin said, they wanted to do an event that would be ongoing and show people that landscape architects can take the lead in substantial projects. The event brought permaculturists, planners, master gardeners, students, LEED designers, landscape architects and public artists all together at one table; allowing them an opportunity to make some powerful connections which will benefit the community in the future. Robin noted that during the work session there was a lot of talking and not much being put to paper; it took the LA’s in the group to translate the words into graphics. The executives from Habitat for Humanity were part of the design team and were amazed by the level of energy and creativity being generated in the room. Robin said that Bend’s main goal was to have an event that was demonstrative of what landscape architects did best; be collaborators and connectors for the community. All evidence points to a successful Understory launch in Bend –we’re looking forward to seeing what comes next!

8.17.11 PORTLAND: A hardy band of landscape architects hit downtown plazas during lunchtime. Clothed in spiffy “The Understory” shirts and carrying brochures that explained the profession, they connected directly to the public in public spaces. This approach had mixed reviews; some thought it was successful, some not so much. The successful tended to approach folks not already talking to their friends and just were sitting there, enjoying their lunch. Dave Walters from MIG suggested that next time a central station could be set up in a space without competing events, so that the public could approach us, instead of us advancing on them. People are wary of strangers approaching them while holding out a piece of paper; both Dave and Emily Hull, of Parsons Brinckerhoff, suggested we need to think up a showier way to convey our message and intrigue the public. The general feeling was that they had a fun experience and would certainly do it again, especially knowing the things that could be improved.

8.17.11 SPRINGFIELD: Nicole Ankeney and Jake Risley, from the Willamalane Park and Recreation District in Springfield, knew that since there was just the two of them they were not able to field a big event, so they used technology to their advantage. A catchy and informative email was sent to the Parks and Recreation employee email list that explained the profession and gave some local examples of what their department of landscape architects did. Nicole reports that the response to the email was very positive, with people asking more questions and thanking them for their work. Springfield is a great example of bringing awareness not only to the public at large, but also to the people we work with everyday in a multi-disciplinary environment.

This isn’t the end to The Understory, it is only the first chapter. As Scott Mizee, from Alta Planning + Design said, no marketing campaign can be completed in a day, repetition is a must. This is only the beginning of a two year campaign, so be on the lookout for other chances to get out there and make our face known to the community. You might want to ask yourself before the next opportunity to meet the neighborhood. How are you going to engage the public at the next event? If you had 30 seconds, what are the relevant points you want to express about your profession? Once the public has met you, what do you want them to do with the information? Do you want them to support parks initiatives that come onto the ballot? Appreciate how urban spaces are formed? Knowing exactly what we want as an outcome will help us focus our efforts and open up creative avenues to show the public our clever and resourceful ways. If you want to be sure to be a part of the next chapter of The Understory follow it on Facebook at facebook.com/theunderstory and keep a close eye on the Oregon ASLA website for more information. Your Environment. Designed.

September 14, 2011 Edit

in ASLA

Hello - I’m a Landscape Architect!

via ASLA Oregon LANDbytes SEPTEMBER 2011:

Hello - I’m a Landscape Architect! 
By Robin Gyorgyfalvy, RLA, ASLA
ASLA Oregon Public Awareness Advocate

This article was also featured on ASLA National's Public Relations 365 Page!

When you tell someone you’re a landscape architect, have you noticed what a great response you get? It’s usually a huge smile with words like “I wish I were one” or “that is the field I wish I had gone into.” The creative and impassioned spirit of landscape architecture is alive and well. We have an incredible story to tell. And for the first time ever, we are telling it to the rest of the world together.

The Understory of 08.17.11 was the launching of events that initiated a two-year campaign to create public awareness for landscape architecture. Landscape architects took to the streets all over the country and even across the globe. They placed themselves in outdoor gathering places and talked to people in their communities. Landscape architects everywhere told the public how they designed their environment and showcased many public spaces that were designed to look better, solve environmental or social issues, and restore sites back to natural healthy conditions.

As a sampling of these events, Minnesota landscape architects showed the public how to solve water quality problems by designing floating islands with recycled materials to restore unhealthy lakes. North Dakota landscape architects presented the public with examples of how to improve the environment by creating active and healthy public spaces. New York landscape architects demonstrated how quality of life has improved for urban dwellers both in the past and present by showcasing places like Central Park and High Line.

At Mississippi State University, landscape architecture students generated excitement and interest with outreach to other students. Colorado State University students created an art installation to demonstrate how landscape architects transform places into functional and beautiful environments that engage people. Students at University of Nevada at Las Vegas chalked the talk and UCLA got all those cars to honk their love for landscape architects.

Almost all of the landscape architects in Juneau, Alaska gathered at a waterfront park being redesigned and while receiving lots of press, they successfully engaged the public and their event morphed into a hobnobbing political event. Kentucky had three great events and began to get the word out about landscape architects in their state. More than 60 Illinois landscape architects gathered in three different locations to talk to the public about the parks they designed and in doing so, they strengthened their own volunteer network, re-energized their chapter, and generated plenty of momentum to support the next sequence of public awareness events.

The next step is a public awareness webinar this month where all of the public awareness advocates will evaluate how everything went and brainstorm even better ways and create better tools to help landscape architects get the word out. One of the strategies throughout the campaign is to harness the great energy and creative ideas already being generated by guess who……landscape architects! Stay tuned and be ready for the next public awareness event opportunity.

In the meantime, you can now use the new interactive website at asla.org/design to help you do a great job of explaining your profession to the public. Designed as part of the public awareness campaign, the website is exciting because it describes how to become a landscape architect, how to collaborate with others, and how to solve problems in the environment. The site also features a video of a landscape architect taking the steps involved in a design process. Be sure to check the latest August 30, 2011 LAND E-NEWS from ASLA at http://asla.org/land/LandNewsletter.aspx for more of the stories told on the day of The Understory 08.17.11.

Creating awareness for landscape architecture is something each of us can do simply by saying “I’m a landscape architect and I design your environment.” The power of connecting and collaborating is what we landscape architects do best and what we accomplished in one day was inspirational.

Thank you to all who joined in and to those who plan to next time!

September 14, 2011 Edit

in Announcements

Job Postings!

CURRENT JOB POSTINGS:

Landscape Architect or Designer - Group Mackenzie


...be sure to keep an eye on our
Job Postings Page!

September 14, 2011 Edit

in ASLA, General

August 2011 Trustee’s Report

August 2011 Trustee’s Report:

 

Some of the highlights from our National Office the past month are as follows:

 

Governance and Administration

·       On 8/17/11 Landscape architects across the country fanned our during their lunch hours to engage the public in a discussion about the profession. Some 175 activities were planned, and there was wide media interest.  Our Chapter provided a dozen members who participated at Director Park and Pioneer Square.

·       The U.S. General Services Administration has just added a high-level (GS-14) landscape architect position to GSA’s Office of the Chief Architect. ASLA had been pushing for the addition of this position to the Office, which oversees and sets policy for all of GSA’s design and construction programs.

 

Public Relations and Communications

·       A new website, “Landscape Architecture. Your Environment. Designed,” was launched today to support the public awareness campaign launch and serve as the go-to resource for more information.

·       Recent ASLA news coverage has appeared in the Wall Street Journal, Inhabitat, How Stuff Works, the Minneapolis Star-Tribune, among other outlets.

·       As a companion to the new Chinese language page on asla.org, which has been viewed nearly 3,000 times so far, a new Spanish language page is under development.

·       Web communications worked with professional practice staff to create a new, easier to use Web-based LATIS self-test form.

 

Professional Practice

·       On August 4, a new Federal Opportunities for Landscape Architects resource page was posted under the Business Tools section of the Professional Practice Resource Center on the ASLA website. This is a members-only page with easy direct access and links to new grant opportunities and direct access to federal business contract listings and other resources.

 

·       ASLA has released an updated paper in the Landscape Architecture Technical Information Series (LATIS): LATIS Forum on Therapeutic Garden Design, 2nd Edition. In addition to updates by the authors, the paper has been reviewed and the self-test exam approved for professional development hours (PDH) under Landscape Architecture Continuing Education System (LA CES). Members and non-members can access LATIS papers via the ASLA website. Members can download these publications at no charge. Both members and non-members pre-pay a small fee for the processing of the self-test exams.

 

Education and Academic Affairs

·       The Landscape Architectural Accreditation Board met in San Francisco on August 1-2. Mary Myers, ASLA, was elected LAAB chair-elect and will become chair on January 1, 2012. LAAB reviewed 17 landscape architecture degree program applications for accreditation and two applications for candidacy status. Additional information on the meeting will be announced after the schools that were reviewed have been notified.

 

Dave

September 14, 2011 Edit

in Announcements, Press

Get Press for Your Residential Projects

via LAND e-news from ASLA:

Looking to get some press for your work? Here are two media opportunities for residential landscape architecture projects. See the following emails below for details.

The following request is from Great Backyards and Backyard Solutions magazines:

Hello. I'm starting work again on the annual issues of Great Backyards and Backyard Solutions magazines, which are distributed nationally and published in New York. I'm therefore looking again for great RESIDIENTIAL gardens that are colorful--though some may also be all-green gardens and that's fine, aesthetically attractive and have a wonderful story to tell--perhaps, the challenge of a steep slope or a difficult climate, or simply an underused front yard that crying out for more texture, varied heights, lighting, paving and maybe even edibles. Who knows! We tend to group our gardens in sections of small yards, big yards, front yards, back yards, water features, challenges, surprises. Some gardens may have multiple rooms and fit multiple categories, which is fine, too! Any and all ideas are welcomed.

Please send me your submissions on a disk by snail mail with 300 dpi high res color photos in 8" by 10" format so they're large enough to print. It's fine if they were previously used elsewhere, but you must own the rights to the photos or have permission to use them. This publisher doesn't pay for photos but does provide an on-page credit and copies of the issues. I do all the interviewing and writing so there's lots of good "publicity" and once published you can use the articles on any Web sites.

If you have questions please email me at bb@barbaraballinger.com or call me at 314 692 9881. Again, I prefer disks and submissions by mail to me at the following address, but if that's impossible let's talk and we'll find a way.

My address is:
Barbara Ballinger
25 Sutton Place South, APT 6E
NYC, NY 10022
314 692 9881

The following request is from the Western Red Cedar Lumber Association:

We are preparing for a large round of outreach and are always looking for new experts to quote and work with on seasonal trends. We are currently looking to focus our outreach in Seattle, Portland, Dallas/Fort Worth, Minneapolis, Chicago and Houston areas, as well as a green focus. Typically all that we would ask is that if one of your members is working on a project that uses Western Red Cedar, we would be able to conduct some outreach to media promoting the project and then mention Western Red Cedar as a sustainable, durable and beautiful product to work with. We would also hope to use some of your experts names and expertise in some of our media outreach – potentially including a quotes about a seasonal trend we are pitching, and/or photos of their work that feature Western Red Cedar. We have also donated product to use on projects for rights to then promote the project as well.

To give you an idea of some of our previous work, we recently worked with Mike McDonald and Scott Lee at San Francisco-based SB Architects to conduct outreach on behalf of the first LEED Platinum home in Marin County, Hillside House, and secured coverage in top-tier media such as the Wall Street Journal, USA Today, Architectural Record and San Francisco Chronicle, to name a few.

Please email Jim Lapides (jlapides@asla.org) with project information for consideration.

September 14, 2011 Edit

in General, Sustainability

The Coalition for a Livable Future

About CLF

The Coalition for a Livable Future is a partnership of over 100 diverse organizations and thousands of individuals working together to create a more equitable and sustainable Portland metropolitan region.

Learn more and join the CLF email list!

September 12, 2011 Edit

in Announcements, General

Watzek House Tour

You are invited to a public tour on Sunday, October 2nd of the Watzek House, designed by Portland native John Yeon. Three guided 90-minute tours of this National Historic Landmark house are offered at 10am, 12pm and 2:30pm. Tours will focus on the seminal role of this house in shaping the Northwest Regional Modernist style as well as features and themes unique to Yeon’s designs.

Tours are $60/person and are limited to 12 people each, so please reserve your space today.

Reservations can be made online at:
http://aaa.uoregon.edu/tours

Reservations will be confirmed and travel information sent via e-mail.
Questions? Please contact Hannah at: yeongrf@uoregon.edu or Karen at: karenjj@uoregon.edu

September 12, 2011 Edit

in L.A.R.E.

Upcoming LARE Prep Courses: CA

Landscape Architect Registration Examination Preparatory Courses 

Grading & Drainage
Section E (Standard)
October 14-16, 2011

Site Design
Section C
October 28-30, 2011

Grading & Drainage
Section E (Advanced)
November 11-13, 2011

Freeman & Jewell Landscape Architecture
1422 Peralta Avenue
Berkeley, CA 94702

Freeman & Jewell Landscape Architecture is once again offering our popular series of preparatory courses for candidates taking the Landscape Architect Registration Examination. The courses are generally offered four times each year in Northern California, usually four to six weeks prior to the examination dates. Our classes have attracted students from 36 states, five Canadian provinces, Puerto Rico, The District of Columbia and Germany.

Our review courses are generally offered as follows: Three day courses in April and October covering:
Section C: Site Design (this is a separate class from section E)
Section E: Grading, Drainage and Stormwater Management

Three day courses in January and July covering the three objective sections of the examination:
A: Project and Construction Administration
B: Inventory, Analysis and Program Development
D: Design and Construction Documentation

Note: All of our classes are current with the 2006 exam format, and are updated every six months.

MORE INFORMATION

September 12, 2011 Edit

in Advocacy, Announcements, National, Press

08.17.11 Nationals Report

Here's a first take at what happened on 08.17.11 and it's pretty amazing so far. Anecdotally we've heard that, at some of the events, many participants were non-member landscape architects. It also went international!

 

 First, by the numbers:

 At least 170 events nationwide, and chances are there are more that aren't on the map: http://bit.ly/oG4Hxf

 The Campaign Google Map itself received 40,000 views.

Created and distributed 25,000+ pieces of collateral material to chapters across the country, including 120 campaign t-shirts sold online.
 

 At least 60 news stories, including more than 16 TV spots, plus more stories to come. MNASLA received saturation coverage, with stories on every TV station plus a front page story in the main daily newspaper.

 2,700-plus page views for the new www.asla.org/design website in less than 48 hours.

 More than 2,800 video views of campaign-related videos in the past week (Landscape architects hit the street, Street landscape architecture, Dramatic chalk)

 Approximately 100 "rewteets" of ASLA's information on Twitter to thousands of others, plus at least 200 other tweets about 08.17.11 in the past week.

 Dozens of posts on the campaign Facebook page, which now has 2,100 fans. More metrics on Facebook will be available later in the week.

 

Early Testimonials – Campaign:
Twitter: Yes and love ASLA's campaign to promote profession - time for the same in the UK @Thirlwall_Assoc @landarchitects http://twitter.com/#!/MooreEnv/status/104176395793612800

 

Facebook: Lets do this! Just posted on NGA's website
http://www.facebook.com/TheUnderstory/posts/134022080023908

Facebook: We are so participating in 8-17-11. What an amzing idea.
http://www.facebook.com/TheUnderstory/posts/197266816994724

 Email: Great idea. This is so needed. I will do my part as a public employee to spread the word.

 TwitterI would consider today a success for @WV_ASLA and @landarchitects as a whole! #landarch #design #theunderstory http://twitter.com/#!/rddinsmore/status/103880109131436032

 

Facebook:
Joe Clancy: Found out about this too late, would have loved to had organized something with a couple friends!
The Understory:  It's not too late to find some chalk and a street corner!
Joe Clancy: You know what your right, i'm gonna tag my town square, i'll post a photo tomorrow. http://www.facebook.com/photo.php?fbid=206382656083140&set=a.181561208565285.55055.171773329544073&type=1

 Twitter: Awesome! We are loving the photos and updates! RT @ASLAMN And even an accordion player! #Understory #landarch #design yfrog.com/khad7zyj
http://twitter.com/#!/NV_ASLA/status/103884788775141376

 Twitter: Ran into Chad from O'Dell Engineering educating folks on Landscape Architecture. To learn more go to asla.org/design http://twitter.com/#!/modparksandrec/status/103917278818611200

 

Early Testimonials -- Web

 Email: By the way, fantastic work on the "Your Environment. Designed" initiative, great site, and, the google map and videos were awesome.

 Email: I do believe it was during my 2nd year at Poly that I loudly expressed my disdain towards the graphical presence of the ASLA.  To them I say: "Touche," and "finally" and mostly: "well-done."

 Twitter: Fun graphic way from ASLA to speak about landscape architecture... http://twitter.com/#!/CSLA_AAPC/status/103577680322113536

 Email: BEST WEBSITE EVER!!! Creative and engaging, capturing the essence of landscape architecture! Well done!!!

Can't wait to hand out the business cards to spread the word!

Email: Outrageous!!!...WELL DONE!!!...ask for a raise…

 Twitter: If you've ever wondered what I do, check this out @landarchitects Landscape Architecture. Your Environment. Designed. http://t.co/EYDh7jO
http://twitter.com/#!/vinceclortho/status/103568137278062592

 

Media

Here's an initial look at media. A pretty full list is below, but here are a few select highlights first.

 This ran four times in NYC:
http://manhattan.ny1.com/content/top_stories/145269/landscape-architects-share-knowhow-by-penn-station

 Minnesota TV:
http://minnesota.cbslocal.com/2011/08/16/minneapolis-to-use-floating-islands-to-clean-up-sick-lake/ http://kstc45.com/article/stories/S2245003.shtml?cat=10905

Fargo TV:
http://www.wday.com/event/article/id/50619/group/homepage/

 Michigan TV:
http://www.uppermichiganssource.com/news/story.aspx?list=~%5Chome%5Clists%5Csearch&id=652982

 Rapid City TV:
http://www.blackhillsfox.com/2011/08/17/Architects-build-understanding-in-Rapid-City

 Additional TV, from media monitoring:
http://www.criticalmention.com/report/12957x230892.htm

 A few other story highlights:
http://www.courant.com/business/hc-bushnell-plaza-landscape-architect20110817,0,6211081.story http://www.washingtoncitypaper.com/blogs/housingcomplex/2011/08/16/watch-out-for-guerilla-landscape-architects-tomorrow/ http://savannahnow.com/exchange/2011-08-16/gathering-honor-landscape-architectsclermont-lee http://landmarkwest.blogspot.com/2011/08/landscape-architecture-is-designing.html

 

Rest of Media Below:

Minnesota:
http://kstp.com/news/stories/S2244999.shtml?cat=1 (video not currently working) http://kaaltv.com/article/stories/S2245001.shtml?cat=10151 (video currently not working)

 Fargo:
http://www.wday.com/event/article/id/50619/group/homepage/

 Inhabitat:
http://inhabitat.com/floating-islands-will-restore-life-to-minnesotas-spring-lake/

Hartford Courant
http://www.courant.com/business/hc-bushnell-plaza-landscape-architect20110817,0,6211081.story

 Lansing State Journal:
http://www.lansingstatejournal.com/article/20110818/NEWS06/108180319/-1/RSS13 http://www.lansingstatejournal.com/article/20110814/ELANSING01/108140417/MSU-s-Children-s-Garden-focus-talk-tour

 Minneapolis Star-Tribune:
http://www.startribune.com/local/minneapolis/127980188.html
http://www.startribune.com/lifestyle/homegarden/127617988.html

 Minneapolis Post: http://www.minnpost.com/dailyglean/2011/08/17/30878/minnesota_on_pace_for_fewest_traffic_deaths_in_67_years#73-30878

 Press Democrat (AP):
http://www.pressdemocrat.com/article/20110817/APN/1108170614?Title=Charleston-landscape-architects-talk-environment&tc=ar

 SC AP:
http://www.live5news.com/story/15280749/charleston-landscape-architects-talk-environment http://www.islandpacket.com/2011/08/17/1760341/charleston-landscape-architects.html http://www.lakewyliepilot.com/2011/08/17/1226763/charleston-landscape-architects.html http://www.thestate.com/2011/08/17/1937008/charleston-landscape-architects.html
http://www.the-dispatch.com/article/20110817/APN/1108170614?tc=ar

http://www.abcnews4.com/story/15280903/charleston-landscape-architects-talk-environment http://www.pressdemocrat.com/article/20110817/APN/1108170614?Title=Charleston-landscape-architects-talk-environment&tc=ar http://www.fortmilltimes.com/2011/08/17/1672277/charleston-landscape-architects.html http://www.therepublic.com/view/story/1058fe1ebbe4415a996bee054e34e181/SC--Landscape-Architects/ http://www.telegram.com/article/20110817/APN/308179951/-1/rss01&source=rss http://www.lakewyliepilot.com/2011/08/17/1226763/charleston-landscape-architects.html

 The Sun News (Myrtle Beach):
http://www.thesunnews.com/2011/08/17/2337492/coastal-business-hospital-picks.html

Memphis Commercial Appeal:
http://www.commercialappeal.com/news/2011/aug/18/coffee-break-evolve-joins-loan-program/

 Los Angeles:
http://drystonegarden.com/index.php/2011/08/l-a-graffiti-day/

 Atlanta Journal Constitution:
http://www.ajc.com/news/county-by-county-news-1111263.html?cxtype=rss_news

 Great Greater Washington:
http://greatergreaterwashington.org/post/11709/breakfast-links-suburban-traffic-engineer-follies/

 Sacramento Press:
http://www.sacramentopress.com/headline/55229/081711_Sacramento_Landscape_Architects_Join_National_Awareness_Movement

 Washington City Paper:
http://www.washingtoncitypaper.com/blogs/housingcomplex/2011/08/16/watch-out-for-guerilla-landscape-architects-tomorrow/

Capital City Weekly (Juneau)
http://www.capitalcityweekly.com/stories/081711/cal_872659433.shtml

 Minnesota Public Radio:
http://minnesota.publicradio.org/display/web/2011/08/16/artificial-islands-work-to-clean-up-polluted-spring-lake/

 Seattle Daily Journal of Commerce:
http://www.djc.com/news/ae/12032259.html

 Inform (Fargo):
http://www.inforum.com/event/article/id/330780/

 Savannah Now:
http://savannahnow.com/exchange/2011-08-16/gathering-honor-landscape-architectsclermont-lee

 Missoulian:
http://missoulian.com/news/state-and-regional/article_818e3384-c6f8-11e0-8e2f-001cc4c03286.html

 Baltimore Real Estate:
http://baltimorerealestate.citybizlist.com/1/2011/8/11/Mahan-Rykiel-to-Participate-in-National-Understory-Day-on-817.aspx

 City of Coeur D'Alane Blog:
http://cdacity.blogspot.com/2011/08/first-city-park-designed-by-landscape.html

 Hartford Business:
http://www.hartfordbusiness.com/news19966.html

 Erosion Control:
http://www.erosioncontrol.com/the-latest/minneapolis-floating-islands.aspx

 Landmark West (Blog, NYC):
http://landmarkwest.blogspot.com/2011/08/landscape-architecture-is-designing.html

   

 

 Nancy C. Somerville, Hon. ASLA
Executive Vice President/CEO

American Society of Landscape Architects